
Sustainability
We must take sustainability seriously and protect the resources you depend on if you want to have a business that is sustainable for years to come.
More than Just Fish
Sustainability is the cornerstone of our business. We source local first, then expand out from there. We have principles and we don’t source from just anyone. Our highest priority is transparency in fishery and farm management. We ask the hard questions and vet each supplier, ensuring we source only well managed, sustainable seafood products.
Our Standards
We prioritize safe, sustainable, tested, and traceable practices by sourcing responsibly, supporting sustainability initiatives, ensuring top-quality products through rigorous testing, and maintaining full traceability from vessel to table to protect both you and the environment.
Safe
We source all of our products from responsible fisheries and handle everything with the upmost care. Our products are fresh, tested, and sure to be safe for you to enjoy.
Sustainable
We make healthy choices for the ocean when we source our products, including many options on the Monterey Bay Aquarium’s Seafood Watch recommended list. We believe in educating fisherman and supporting Fishery Improvement Projects that improve sustainability and management practices as well as reducing by-catch and sourcing from sustainable farms.
Tested
Our experts cut and prepare our fish and seafood fresh every day. As part of this process, we find imperfections, blood lines and tendons and remove them leaving an undeniable quality and consistency in presentation and taste. We test products sourced from our partners for compliance in sustainable practices to ensure we are providing the best products that are good for you and the environment.
Traceable
We pride ourselves in tracing our products all the way back to the vessels that collected them. With thoughtfully sourced products and the data that comes with them, we can make healthy and sustainable decisions regarding which products we offer. We rely on sustainability experts for recommendations for types of productions and locations that keep you and our world safe and healthy.
How we Get our partners
We partner with leaders in sustainability to ensure our seafood is reliable, safely harvested, and traceable. Our strict guidelines protect both the product and the environment.
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